The Direct Selling Education Foundation created the Circle of Honor in 1988 to recognize those who have made extraordinary contributions to the foundation through their personal efforts, involvement, and commitment. DSEF awards the Circle of Honor during the Direct Selling Association’s Annual Meeting.

The DSEF Executive Committee of its Board of Directors selects a recipient based on the following criteria: outstanding service to DSEF through personal participation or substantial contributions; involvement in DSEF activities; stature and respect within the foundation and its constituencies; and the recipient must be living.

Past recipient have included direct selling industry leaders, academics, and consumer advocates who have made significant contributions to the mission and purpose of the foundation.

CIRCLE OF HONOR WINNERS
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1988 J. Robert Brouse	1999 Erick J. Laine
1988 H. Thomas McGrath	2000 Brandolyn C. Pinkston
1989 Mary Kay Ash	2000 Thomas R. Wotruba
1990 Richard H. Bell	2001 Richard M. DeVos
1991 Robert A. Peterson	2002 W. Alan Luce
1991 James E. Preston	2003 Michael L. Lunceford
1992 Robert H. King	2004 Lawrence B. Chonko
1993 Charles A. Collis	2004 Jerry Heffel
1994 J. Stanley Fredrick	2005 Linda F. Golodner
1995 Richard C. Bartlett	2005 Charles L. Orr
1996 Mulford J. Nobbs	2006 Doris K. Christopher
1997 John T. Fleming	2007 Lee Morgan
1997 Morris L. Mayer	2008 Bob C. Sircy, Jr.
1998 Marlene W. Futterman	2009 Douglas L. DeVos