Board of Directors

The Direct Selling Education Foundation Board of Directors is comprised of men and women representing institutes of higher learning and consumer advocacy organizations, as well as corporate leaders of the direct selling industry. These individuals work tirelessly advocating the principles of DSEF.

2011 – 2012

Thomas F. Kelly, Chair – Avon Products, Inc.

Sarah Baker Andrus, Vice Chair – CUTCO/Vector Marketing Corporation

Anne Butler - PartyLite Gifts, Inc.

Brett R. Chapman – Herbalife International of America, Inc.

Heather Chastain- Celebrating Home

Doris K. Christopher, Past Chair – The Pampered Chef

Angela Loehr Chrysler, Vice Chair - Team National

Jane Edwards Creed - WineShop At Home

Brenda J. Cude, Ph.D. – University of Georgia

Elizabeth Davis, Ph.D. - The George Washington University

Albert DiLeonardo – CUTCO/Vector Marketing Corporation

Eunice M. Dudley – Dudley Beauty Corp, LLC

Linda Ferrell, Ph.D. – University of New Mexico

Marjorie L. Fine – Shaklee Corporation

John T. Fleming – Direct Selling News

Adolfo Franco, Secretary - Direct Selling Association (DSA)

J. Stanley Fredrick, Vice Chair – Mannatech, Inc.

Kelly Harte – Avon Products, Inc.

Jerry Kelly – Silpada Designs

Catherine R. Landman - The Pampered Chef

W. Alan Luce – Luce & Associates

Joseph N. Mariano, Vice Chair - Direct Selling Association (DSA)

David R. Merriman – ACN, Inc.

Dan Moore -The Southwestern Company

Daniel L. Murphy, Treasurer – Private Quarters

Mike Nichols - The Kirby Company

James A. Northrop – Winfield Consulting

Rigoberto Reyes - County of Los Angeles

Kara Schneck – Nu Skin Enterprises

Sandy Spielmaker – Amway

James E. Stitt, Imm. Past Chair - CUTCO/Vector Marketing Corporation

Connie Tang – Jafra Cosmetics International, Inc.

S. Kerry Tassopoulos – Mary Kay Inc.

Heidi Thompson – Scentsy, Inc.

David A. Wentz – USANA Health Sciences, Inc.