Education Initiative

DSEF supports research and education programs that are expanding knowledge and understanding of the fundamental principles of direct selling.

We commission academic research and sponsor campus programs in the fields of marketing and entrepreneurship. These efforts provide insights into the latest direct selling trends, offer solutions for better business, and help prepare the next generation of industry leaders.

Read below about our active direct selling research projects, browse our research and case study archives to learn about what we’re doing with university campuses across the country.