DSEF/CBBB Partnership

DSEF is proud to partner with the Council of Better Business Bureaus (CBBB) to spread our mutual message of ethics and trust in the marketplace. CBBB is the network hub for BBBs in the United States and Canada. Like the Better Business Bureau, CBBB is dedicated to fostering honest and responsive relationships between businesses and consumers, instilling consumer confidence and contributing to a trustworthy marketplace for all.

For nearly 40 years, partnerships with organizations like CBBB serve to support DSEF in its role as Goodwill Ambassador for the direct selling industry. DSEF’s work with key stakeholders in business, government, consumer advocacy, and education allows the foundation to fulfill its mission of advancing the direct selling industry’s support of consumer rights and protection, education about the industry, ethical leadership and individual economic empowerment.

For more information about CBBB, visit http://www.bbb.org/us/ or download the free ebook, Working Effectively with the Better Business Bureau.